Turning statistics into stories: the key to nonprofit marketing

Guest post by Ayla Tezel, Executive Vice President, Communications at Wounded Warrior Project. Originally published here. —- The number of nonprofit organizations in the United States has skyrocketed, from more than 630,000 in 1999  to more than 1.5...

Business has 2 functions: Marketing and Innovation

I’m launching a new conference on July 18-19 and I want to tell you why. I’ve produced 18 Social Fresh Conferences over the last 8 years. And don’t worry, Social Fresh isn’t going anywhere. We will...

15 Tips For Creating Video Content That Converts

Video content is a major trend in 2016. Your business should be investing in video content marketing if it’s not already. Why video? And why now? First, internet bandwidth finally allows us to watch video from any device without much hastle....

What are Facebook video ads good for?

Facebook video and Facebook video ads are important for your business. Based on Mixpo’s recent State of Video Ads report, Facebook will overtake Youtube in the next 12 months as the leader in online video ads. But,...

Current State of Facebook Video Advertising #socialtoolkit

Only 10 seconds are needed to increase brand recall by 74% with a @Facebook video ad http://t.co/5TIczZmxRq @Nielsen pic.twitter.com/cpBoxfu6KU — Mixpo (@Mixpo) March 19, 2015 Social Toolkit 21: Facebook Ads and Videos Check out the full podcast below or...

Top 3 Ways Brands Can Utilize the Meerkat App

“It’s 9:00 on a Saturday, my regular thoughts shuffled in, there’s a new app right in front of me, blowing up on Twitter and LinkedIn.” New apps are always coming up in the social media space,...