3 Snapchat marketing fundamentals for brands

Our friends over at Firebrand Group just came out with a new free ebook on Snapchat called the Marketer’s Guide to Snapchat. If your brand is just getting started on Snapchat, thinking about jumping in, or...

How Ford Hijacked The Tonight Show Using Social Media

With more and more advertisers jumping into “real-time marketing,” there is significantly more competition by brands for a captive national audience. But in order to take advantage of that captive audience, brands need to move beyond...

Have you seen the new Klout.com?

Klout launched a preview of their new site refresh today to a few select users. One of the big changes is that the new Klout pulls in even more data to create it’s influence scores. Previously...