social-trends-2014

The 5 Must Have Social Trends of 2014

The year is still young, but several social media marketing trends have taken root. Planning a social media marketing event requires spotting those trends as they bubble up. As the content planner behind this June’s Demand Success,...

7 Examples of 404 Pages That Actually Engage Your Customer

When we discuss ‘impeccable’ or ‘stellar’ web design, we imagine these modernized layouts with rich and interactive media. Ease of navigation and the overall user experience falls into our general disposition as well. But what...

Bringing Context to Social Content in 2014

Over the past 12 months, brands and publishers have evolved their social marketing strategies from engaging with consumers on social networks to socializing their own websites, mobile apps and even advertisements. While most brands now view...

top social media acquisitions 2013

The Top 17 Social Media Acquisitions of 2013

Another year, another several dozen social media acquisitions. How exciting! Twitter lead the way this year with 7 social media acquisitions. Plus they had that little IPO that really put Facebook’s debacle to shame. Yahoo was also...

growth hacker

Growth Hacking: 5 Fundamentals To Get You Started

The new trend in the world of startups is something called “growth hacking.” The “hacking” term has been liberally applied to things like life hacking or sandwich hacking (seriously), but growth hacking actually looks at what...

Can you prove that you understand your fans? #JJRH

The following is an excerpt from Gary Vaynerchuk’s new book Jab, Jab, Right Hook. >> Order your copy now There’s a great scene in the movie This Is Forty where two parents tell their daughters they’re going to...

LinkedIn introduces Showcase Pages

Today, LinkedIn introduces a new feature for content marketers, Showcase pages. Showcase Pages are dedicated content hubs enabling businesses to extend their Company Page presence, effectively segmenting audiences and enabling businesses to deliver the best message...