Pinterest Marketing Stats [INFOGRAPHIC]

by Jason Keath on Apr 09, 2012

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We have been testing out one of the first Pinterest services, Pinerly, during their private beta.

The service is somewhat limited until Pinterest releases an official API, but they are working around that challenge to offer what is essential a Pinterest tracking dashboard. Once an API is available, more robust features are planned, such as scheduling pins.

During their short beta, Pinerly has already started to see some trends on what is now the 3rd most popular social network in the US.

They pulled together the below infographic with some interesting insights for marketers on how to post to Pinterest for better results. A few highlights:

  1. Pinning late at night, past 8pm, is successful
  2. Writing a description for each pin is key
  3. Use popular boards with high subscriber numbers

Pinterest Statistics Infographic

Post Author

As the CEO and founder of Social Fresh, Jason is the lead analyst and consultant for all Social Fresh brand clients. Jason has 15+ years of experience as a marketing leader and focuses on how to help brands be more...