Nearly one in every five internet users is on Twitter [REPORT]

by Nick Cicero on Aug 06, 2013

A new study from Pew Research Center shows that roughly 1 in 5 adults (or about 18% of all active internet users) are on Twitter, with 72% of users in general active on some form of social media.

This 72% shows that social media networks continue to evolve and mature with users. In just 12 years, the use of social networks has increased 800% from when Pew first started surveying about social media in 2005.

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From the graph you can see that this notion of “social networking” experienced explosive growth up until around 2010, when you social networks (arguably) reached the collective conscious and a more widespread adoption. Today’s top four social networking sites are Facebook, Google+, Youtube, and Twitter, with Twitter increasingly becoming a top choice for just about every demographic.

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Other results from the study find that younger demographics remain the most likely to use and engage with social media as an activity with 89% of 18-29 year olds online. Perhaps even more surprising is that adoption rates of social networking by those 65 and older have tripled in the last four years from 13% in the spring of 2009 to 43% on social networking sites this year.

You can read the read of the report here.

Post Author

Nick Cicero is the Editor at Social Fresh and a Digital Marketing Consultant. Formerly of Expion and Livefyre, Nick has experience building social campaigns for Sony PlayStation, Winn-Dixie, Eminem, Teen Vogue and more. He’s a fan of playing...