by Lisa Kalner Williams on Apr 16, 2012
Book publishers are often maligned for their hesitancy to move into the digital age. But there are a few publishing companies making noteworthy inroads in online marketing through the emerging social media platform Pinterest. Through follower interaction,...
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by David King on Apr 13, 2012
We should all take a moment to marvel at Wikipedia. People of every age, gender, ethnicity, social-economic class and political affiliation are stripped down to anonymous usernames – the ultimate level playing field. Behavior, compliance with the...
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by Jon Cilley on Apr 13, 2012
So with Google+’s new redesign and several articles that have appeared highlighting how Google+ is “dying,” maybe we should reflect on what Google+ is doing right, with perhaps the pundits looking at it through the wrong...
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by Olivier Lasry on Apr 12, 2012
I recently attended the fMC Facebook event in New York. Most of the content focused on Facebook’s first-hand research of how people use its network, and they all aimed to provide advertisers with a method to...
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by Dan Sherman on Apr 12, 2012
Every time someone says to me LinkedIn is too confusing or too hard to learn, I think about an eighty year old grandmother in New Jersey who I recently coached who is having success on...
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by Jason Keath on Apr 09, 2012
We have been testing out one of the first Pinterest services, Pinerly, during their private beta. The service is somewhat limited until Pinterest releases an official API, but they are working around that challenge to offer...
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by HubSpot on Apr 06, 2012
If you visit the “Humor” section of Pinterest or just browse Facebook for a while, you’re likely to stumble across fist-pumping babies, grammatically incorrect cats or a poorly-sketched angry stick figure. Believe it or not,...
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by Jon Cilley on Apr 05, 2012
It’s a marriage we’ve been waiting for. The ability to integrate Google’s powerful analytical tool Google Analytics with Google+. Over the past couple weeks, this update has been rolling out to various profiles and I have to...
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by Jason Keath on Apr 04, 2012
Facebook advertising is often the largest part of many social media marketing budgets. And yet, the education available on the topic is lacking. There are lots of marketers out there testing what works and what doesn’t, but...
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by Chad Wittman on Apr 03, 2012
Businessweek reports that Facebook is officially making their move at search. This is huge. I’ve been encouraging and predicting for years, that Facebook needs to make a move at search with a serious team of talent. It is...
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