by Jamie Simoni on Sep 02, 2015
Influencer Marketing has matured. Your brand should no longer be thinking about using influencer marketing. You should start today, no matter how small the first step. From TV commercials featuring Vine stars and celebrities to Instagram posts...
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by Jason Keath on Sep 01, 2015
My good friend Faris Yakob is one of the smartest marketing and advertising folks you’ll ever meet. I just finished reading his book, Paid Attention, and I highly recommend it for anyone who runs a business or works...
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by Jason Yarby on Aug 27, 2015
In this hosts-only episode, Keath and Yarby discus today’s social trends, including Livestreaming apps like Blab, Periscope, Facebook, along with Facebook’s recent changes to Business Pages, how LinkedIn’s connecting coworkers, Twitter’s 10k DMs and more. 4 days left to enter —>...
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by Jason Keath on Aug 25, 2015
YouTube is becoming more important as brands look to expand the use of video as a quality engagement opportunity. LEGO is a great example of a brand invested in YouTube and is consistently growing a large video...
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by Karianne Stinson on Aug 24, 2015
The term big data is ambiguous and overused. I prefer to talk about audience intelligence. We have more information about our customers, fans, and target audiences today than we could ever hope to understand. It’s easy to get...
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by Jason Keath on Aug 20, 2015
Contest is closed. Thank you to all who shared, interacted, and participated. Our Grand Prize winner is announced below… Congratulations to DANIELL HUBNER for winning the Social Fresh 2019 Grand Prize Full VIP Scholarship! (Winners of the...
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by Jason Keath on Aug 17, 2015
Who a conference puts on stage to speak is very important. I don’t think most events give this enough consideration. One easy way I know this is that, somehow, I still see panels that are made...
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by Jason Keath on Aug 11, 2015
The Kapost blog has a great post by Laura E. Peterson on creating what they call “brilliant microcontent” from a stable of Pillar Content. A content pillar is, from KaPost, “a substantive piece of content on a...
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by Ryan Hoover on Aug 10, 2015
Today I wanted to talk to you about a small tip for creating more engaging social media content on Instagram. A lot of brands get overwhelmed by Instagram as a social marketing platform. But, it doesn’t have...
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by Jason Yarby on Aug 05, 2015
Every month or so we like to do a hosts only show on the Social Toolkit to catch you up on the news and trends of the industry. In this hosts only episode, Keath and Yarby discus today’s social...
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