by Jason Keath on Dec 02, 2015
On most social networks we post the best and worst parts of our lives—in a highly curated way. We share the highlight reel. This highlight reel effect is even more true for brand accounts. Where curation is...
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by Jason Keath on Nov 30, 2015
Helping People Tell Their Stories Brandon Andersen (@Andersenology), a veteran speaker from Social Fresh Conference, is this week’s special guest, hailing from Florida where he serves as Director of Marketing for Cision. He leads their US marketing...
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by Jason Keath on Nov 23, 2015
The Intersection Between Weather and Social Media Jennifer Watson (@JWatson_Wx) joins the Social Toolkit from The Weather Channel (@weatherchannel) where she currently serves as Content Producer. After having been forced to participate in social media by...
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by Jason Keath on Nov 02, 2015
Buffer Blogs Best Kevan Lee (@KevanLee) joins the Social Toolkit from Buffer, an app that rolls all of your social media profiles into one program, allowing you to control them all at the touch of a...
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by Jason Keath on Oct 20, 2015
Creating content is a challenge all on it’s own. And because of that, we often forget, postpone, or put off content promotion and distribution. While speaking with Paula Berg recently, the Digital Communications Lead at HP, on the...
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by Chris Kerns on Oct 19, 2015
Reddit was founded in 2005 with the goal of serving as “the front page of the Internet,” where communities could share and vote on content representing a diverse set of sources and themes. It’s a growing...
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by Carolyn Kopprasch on Oct 14, 2015
One of Buffer’s keystone values is “Default to Transparency.” We believe not just in sharing, but sharing whenever it’s not impossible. To give you a sense of what this looks like, we share our revenue, equity...
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by Jason Keath on Oct 13, 2015
Twitter use to be so cool. It was a water cooler conversation everyday. A chat room you never wanted to leave. And then it wasn’t. I still love Twitter. But anyone who has been on the...
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by Jason Keath on Oct 12, 2015
Working in social media is like trying to ride a pony through a bouncy castle. I say this because of the chaos. The constantly changing landscape. And tools. And platforms. And rules. You have to be nimble....
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by Jason Keath on Oct 06, 2015
If every piece of your company is moving in their own direction, you can be sure of one thing: none of you will be moving forward together. The key to a successful social media strategy for any organization...
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