by Brendan Lowry on Aug 29, 2013
Yes, Instagram has been a boon for brands — a self-promotion-safe space to showcase products and connect with consumers. Brands have been investing in adding Instagram followers. But since this digital quasi-catalog is limited to photo...
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by Nick Cicero on Aug 28, 2013
Welcome to the latest installment of “Facebook Changes” as we catalogue the marketing dips and shifts of the most popular social network in the world. With a greater push for mobile and more real-time content, Facebook...
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by Zachary McVicker on Aug 28, 2013
If you’re like the majority of Facebook users, you don’t visit mobile restaurant pages on Facebook very often. Or ever. Facebook is hoping to change that with its announcement that users will be able to reserve tables...
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by Nick Cicero on Aug 19, 2013
2013 is shaping up to be a tipping point for the retail industry on Facebook. So far this year retail has experienced the greatest decline in key metrics since 2011. With brands forking over more...
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by Nick Cicero on Aug 16, 2013
In today’s click and get economy, customers are turning to social media networks more than ever to express an issue with a product or service. The trend is growing so much that Nielsen reports 1...
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by David Spinks on Aug 15, 2013
Originally published on TheCommunityManager.com There’s been a big trend in the community space lately. Name a startup and they probably have a community manager… or they’re desperately looking for one. Not only that, but more and more community...
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by Nick Cicero on Aug 07, 2013
The battle for short form video just kicked up a notch as one of the most requested features finally arrives to Instagram, upload from library. Today’s update is a huge improvement to Instagram Video and further...
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by Robert Pellegrino on Aug 07, 2013
Do you engage with brands on social media? If you do, what are your expectations? Now that everyone – and every brand – is expected to be a player in the social media game, which brands really...
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by Nick Cicero on Aug 06, 2013
A new study from Pew Research Center shows that roughly 1 in 5 adults (or about 18% of all active internet users) are on Twitter, with 72% of users in general active on some form...
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by Nick Cicero on Aug 06, 2013
Twitter Advertising has become an important way for brands to amplify their messages and connect with the 200 million active users on Twitter in real time. Their ad business is growing so large that eMarketer estimates...
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