by Nick Cicero on Jan 31, 2014
For brands, bloggers, and publishers, Pinterest continues to offer the potential to generate leads, drive traffic to sites and build overall social presence. Is it here to stay? Count on it. More and more research...
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by Nick Cicero on Jan 29, 2014
Whether you’re a community manager trying to sell in a new campaign idea, or a CMO continuing to expand your resources, the following infographic from WebDAM Solutions lists 20 (though I count 19) marketing statistics that can...
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by Nick Cicero on Jan 27, 2014
Over the past 12 months, brands and publishers have evolved their social marketing strategies from engaging with consumers on social networks to socializing their own websites, mobile apps and even advertisements. While most brands now view...
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by Carlos Gil on Jan 24, 2014
At the recent annual National Retail Federation convention, many marketers were left wrapping their heads around “Showrooming”, its impact on sales at on brick and mortar stores, and how-to compete with the likes of amazon.com and other...
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by Nick Cicero on Jan 23, 2014
We often talk of the enabling powers of social media – connecting users across the globe billions of times over each day. And with more and more users are dumping more and more of their...
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by Nick Cicero on Jan 22, 2014
With over 500 million Tweets per day, Twitter is ripe for evergreen engagement opportunities ranging from the most basic levels of customer service to brand-altering moments that can change an organization’s future with a single...
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by Dennis Yu on Jan 21, 2014
Facebook once had 29 different ad units. Then they trimmed it to just 15 ad units on September 10, 2013. Here’s your guide on which ones to use in what situation, accompanying Facebook’s own explanations. If you’re content...
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by Nick Cicero on Jan 14, 2014
A new infographic from Instagram analytics company Nitrogram breaks down gender distribution of Instagram users across the globe. They found that while just a few short months ago Instagram (and most visual social networks) skewed...
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by Carlos Gil on Jan 14, 2014
Welcome to 2014, where multi-channel marketing will be the single most important focus of your retail organization. Gone are the days of having just a social media presence on Facebook and Twitter. Today, notable brands such...
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by Jason Keath on Jan 13, 2014
Another year, another several dozen social media acquisitions. How exciting! Twitter lead the way this year with 7 social media acquisitions. Plus they had that little IPO that really put Facebook’s debacle to shame. Yahoo was also...
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