by Jason Keath on Apr 17, 2019
Speaker selection is very important. I don’t think most events give this enough consideration. I know this because, somehow, I still see panels of only whites dudes. If you want to speak at a conference, start by...
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by Social Fresh on Apr 04, 2019
81% of the entire US is online. We’re clicking like, favorite, comment every day. Some of us for hours a day. Because of the diversity of that audience, social media trends are changing rapidly. As a...
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by Jason Keath on Apr 02, 2019
MAU, or Monthly Active Users, has been the main metric by which we measure the health and growth of social networks since before MySpace thought Facebook was just some college fad. It’s been the best...
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by Jason Keath on Mar 28, 2019
Snapchat will turn 8 years old this year. And, to put it simply, the platform is struggling. Am I a Snapchat hater? No. I would love to see Snapchat succeed. We need MORE competition in the social media...
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by Ryan Cohn on Feb 04, 2019
What works and what withers in the realm of Facebook Ads is a constant game of testing, research, and adjustment. Beyond the usual tumult, Facebook made some significant changes to the platform this 2018 that require adjusting...
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by Jason Keath on Jan 16, 2019
Video content is a major social trend in 2019. Your business should be investing more in video content marketing if it’s not already. Why video? And why now? First, internet bandwidth finally allows us to watch video from...
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by Jason Keath on Nov 17, 2018
Businesses want to spend more time with their audience. Spending more time with your audience creates better customer conversions and building customer loyalty. I call this Trust Content. The single biggest tactic that can help your business spend more time with your...
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by Jason Keath on Feb 21, 2018
At Social Fresh, one of our core communities is finance. So we’ve been helping folks in this industry get ahead of their peers for a while now. How should finance firms be using social media and content marketing to...
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by Social Fresh on Jan 09, 2018
Guest post by Carrie Kerpen, CEO of Likeable Media and author of the book “Work It: Secrets for Success from the Boldest Women in Business“ At the dawn of social media (2004 if you start at Facebook,...
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by Social Fresh on Nov 30, 2017
Guest post by Marji J. Sherman, Social Media Manager at CUNA Mutual Group If you have not been convinced of the value of switching from Snapchat to Instagram Stories yet, maybe hearing that in just one...
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