80% Of Companies Say They Deliver Superior Customer Service, Only 8% Do

by Social Fresh on Aug 30, 2013
See top industry experts speak at Social Fresh 2019 / Nov. 13-15
Where social marketers go to get inspired. Speakers include Facebook, LinkedIn, Bacardi, NBC, University of Michigan, American Cancer Society, Peloton, Bombas, UPS, Betabrand, Kuerig Dr. Pepper, Steak-umm, Mailchimp, and many more.
>> Reserve your seat today

customer-careOn average, a customer will tell 15 people when they’ve had a good experience with customer service but a whopping 24 when they have a bad experience. Social media, of course, makes those stories a lot easier to tell.

Financially it cost companies 5 times as much to acquire a new customer as it does to keep an existing customer. The amount of money lost due to bad customer service is roughly $83 billion annually in the U.S.

Luckily, thanks to Shankman|Honig‘s new A Penny Saved Is A Customer Earned infographic, we have a list of the top complaints. Ranking in at number 1 is deception followed by rudeness, incompetency, inflexibility and lateness.

My head was nodding in agreement as I read through those.

Shankman|Honig says the number one rule in customer service is the same rule for life: treat others the way you would like to be treated. Review the full graphic and recommendations below.

infograph

 

Post Author

Your secret weapon to social media success. Social Fresh is a social marketing conference that takes place twice a year....