CEO and founder of Social Fresh, the social media education company. Jason is a social media consultant, a social media speaker and industry analyst. He consults with corporations and agencies on social media strategy, building community, and influencer outreach.
If you are a social media agency, send me a message on Twitter (@jasonkeath) to be added to my ongoing list.
Chatroulette is your friendly video gateway to the underbelly of the internet. Nudity, narcissism, and marketing. What’s not to like? For the uninitiated, Chatroulette.com is a video chat service that matches your video with a...
Quality interview here with Gary Vaynerchuk (@garyvee) of Wine Libray TV by the Viddler crew. There are 2 cool things happening in this video you should take note of. Vaynerchuk knows how to make video work...
As Foursquare is adopted as a marketing channel for more and more businesses, we are looking closer at how exactly companies are using the service. One of the newer features of Foursquare that any business...
Foursquare continues to grow in registered users and daily check-ins, even as the location based services industry becomes increasingly crowded. There is more and more focus being put on whether Foursquare can become mainstream. If Foursquare’s...
At 9am EST last Tuesday, July 13th Old Spice kicked off what has easily been the biggest short term social media successes to date. And probably the manliest too. We sat down with Dean McBeth (@evilspinmeister),...
Brands love bloggers. Most brands and agencies, however, are bad at reaching out to them. Influencers call many platforms home (Twitter, Facebook, Myspace, Blogs) and come in the form of many scales. Smaller online audiences of influence...
From the first national Foursquare special to bringing 1 million people into their stores via social media in one day to being named the most engaged brand on the web, Starbucks has been leading in...
My good friend Wayne Sutton is a massive fan of the new Old Spice commercials. For a good portion of time, he ended every sentence with “on a horse, backwards.” I love the commercials too. They...
Another national chain has hopped onto the Foursquare band wagon with a national special. But instead of just $1 off, you get something for free. And instead of having to be mayor, you just have to...
It is indeed possible to love a branded viral video. Music videos are the undeniable king of branded viral videos, and viral videos in general if you check the all time Youtube charts. Something to...
