The Rise of Trust Content
It’s 2016 and you’re doing lots of assessments. What happened in 2015? What is going to happen in 2016? What social network is dead? What new snazzy Snap this or Peach that is something you need to...
As the CEO and founder of Social Fresh, Jason is the lead analyst and consultant for all Social Fresh brand clients. Jason has 15+ years of experience as a marketing leader and focuses on how to help brands be more creative with their social media. Jason is regularly featured as a keynote speaker on social media and is regularly quoted as a social media expert by the NY Times, MSNBC, USA Today, and more.
339 articles posted
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The Importance of Mobile + Video for Your Social Media Strategy
The Importance of Mobile + Video for Your Social Media Strategy Shannon Paul (@shannonpaul) is the Vice President, Senior Social Media Marketing Manager at Fifth Third Bank and joins the Social Toolkit to talk about long term...
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How to Find the Right Social Media Platforms to Support Your Business
Corporate Blogging Tips and Tactics Douglas Karr (@douglaskarr), founder of the Marketing Technology blog, joins the podcast from DK New Media, where he serves as CEO, to share his advice on best blogging practices and choosing...
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A New Content Promotion Strategy Option
A New Content Promotion Strategy With Carusele Jim Tobin (@jtobin) joins the Social Toolkit from Ignite Social Media, to discuss the how things have changed in social media over the years, problem solving and all of the...
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Your Content Strategy Is Your Brand Experience
Social Media + Content = Brand Expereince Brian Solis (@briansolis) joins the podcast this week from the Altimeter Group, where he works as a Principal Analyst, to discuss his new book, “X: The Experience When Business...
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Under the Influence: Choosing and Using Best Brand Advocates
Puppies, Jeans, and Social Media Jamie Simoni (@Jamie Simoni), from American Eagle Outfitters, visits the podcast this week. Serving as their Senior Marketing Manager, Jamie can not only direct you to a great pair of jeans, but...
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Snapchat is the first social network to capture this element of our lives
On most social networks we post the best and worst parts of our lives—in a highly curated way. We share the highlight reel. This highlight reel effect is even more true for brand accounts. Where curation is...
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The True Value of How and When to Measure ROI
Helping People Tell Their Stories Brandon Andersen (@Andersenology), a veteran speaker from Social Fresh Conference, is this week’s special guest, hailing from Florida where he serves as Director of Marketing for Cision. He leads their US marketing...
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A Life-Saving Social Media Lesson From the Weather Channel
The Intersection Between Weather and Social Media Jennifer Watson (@JWatson_Wx) joins the Social Toolkit from The Weather Channel (@weatherchannel) where she currently serves as Content Producer. After having been forced to participate in social media by...
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Buffer's Blogging Secrets
Buffer Blogs Best Kevan Lee (@KevanLee) joins the Social Toolkit from Buffer, an app that rolls all of your social media profiles into one program, allowing you to control them all at the touch of a...
