As the CEO and founder of Social Fresh, Jason is the lead analyst and consultant for all Social Fresh brand clients. Jason has 15+ years of experience as a marketing leader and focuses on how to help brands be more creative with their social media. Jason is regularly featured as a keynote speaker on social media and is regularly quoted as a social media expert by the NY Times, MSNBC, USA Today, and more.

339 articles posted

  • trust content

    The Rise of Trust Content

    It’s 2016 and you’re doing lots of assessments. What happened in 2015? What is going to happen in 2016? What social network is dead? What new snazzy Snap this or Peach that is something you need to...

  • A New Content Promotion Strategy Option

    A New Content Promotion Strategy With Carusele Jim Tobin (@jtobin) joins the Social Toolkit from Ignite Social Media, to discuss the how things have changed in social media over the years, problem solving and all of the...

  • Your Content Strategy Is Your Brand Experience

    Social Media + Content = Brand Expereince Brian Solis (@briansolis) joins the podcast this week from the Altimeter Group, where he works as a Principal Analyst, to discuss his new book, “X: The Experience When Business...

  • The True Value of How and When to Measure ROI

    Helping People Tell Their Stories Brandon Andersen (@Andersenology), a veteran speaker from Social Fresh Conference, is this week’s special guest, hailing from Florida where he serves as Director of Marketing for Cision. He leads their US marketing...

  • A Life-Saving Social Media Lesson From the Weather Channel

    The Intersection Between Weather and Social Media Jennifer Watson (@JWatson_Wx) joins the Social Toolkit from The Weather Channel (@weatherchannel) where she currently serves as Content Producer. After having been forced to participate in social media by...

  • Buffer's Blogging Secrets

    Buffer Blogs Best Kevan Lee (@KevanLee) joins the Social Toolkit from Buffer, an app that rolls all of your social media profiles into one program, allowing you to control them all at the touch of a...