CEO and founder of Social Fresh, the social media education company. Jason is a social media consultant, a social media speaker and industry analyst. He consults with corporations and agencies on social media strategy, building community, and influencer outreach.
If you are a social media agency, send me a message on Twitter (@jasonkeath) to be added to my ongoing list.
The smart folks over at Convince and Convert put together the awesome image below which outlines a clear set of rules for knowing when to use Facebook’s promoted post feature. This is a great best practice...
We have featured GE a few times for their great content marketing and social media success. They are a B2B brand, but because of the scale of their products, their marketing is more similar to that...
Influence is like the Simpsons. Meaning, whether you love it or hate it, influencer marketing is the social media topic that will never die. Why? Because it is a mythical, wonderful, tool that many of us view as...
You might have heard rumors. You have probably been stockpiling canned goods so you don’t have to leave the house. Yes, it is true. A new season of Mad Men is...
Mad Men, one of my favorite TV shows, comes back on April 7th and I am pretty psyched. Mad Men is based in the golden age of Madison Avenue. When creativity and money flowed like bourbon...
Whenever someone asks me what social media conference they should attend, I turn to my personal list of my can’t miss events. Clearly I recommend our events first, but sometimes the timing or the type of event...
The answer is yes. Yes it is stupid. And the internet loves stupid. All of us. I”m looking at you. And it”s ok. Really it is. The Harlem Shake viral video trend that is almost done blanketing the...
Recently, Ragan, a PR publisher, partnered with NASDAQ OMX Corporate Solutions to produce a survey that details the social media profession in the corporate world, non-profits, and government. This survey was created to answer the most...
Avocados from Mexico used a very valuable insight in their recent Super Bowl Twitter giveaway that increased their Twitter follower base by 31% in two days. Americans buy a lot of food for the Super Bowl,...
Tuesday night US Senator Marco Rubio (@MarcoRubio) delivered the Republican response to United States President Barack Obama’s (@BarackObama) State of the Union Address. During his impassioned speech to the American People, Rubio must have gotten a little dry...
