CEO and founder of Social Fresh, the social media education company. Jason is a social media consultant, a social media speaker and industry analyst. He consults with corporations and agencies on social media strategy, building community, and influencer outreach.

If you are a social media agency, send me a message on Twitter (@jasonkeath) to be added to my ongoing list.

334 articles posted

  • facebook stories double stacked - nicole dalonzo

    Facebook Is Testing Two Rows of Facebook Stories

    Facebook has been very clear. They see stories as the future of social media. In 2017, Facebook added stories to the top of the app’s home screen. And every day since then, they’ve worked to get...

  • Are "stories" really the future of social media?

    Snapchat launched to the world in 2011 as a weird sexting chat app. Remember that? Then in 2013, Snapchat gifted the world with stories and changed social media forever. Last quarter Zuckerberg and company reported that Facebook “stories”...

  • Win A VIP Trip To Social Fresh 2019

    Contest is closed. Thank you to all who shared, interacted, and participated. Winners have been contacted via email. Congratulations to Betsy Howard for winning the Social Fresh 2019 Grand Prize Full VIP Prize! (Winners of the...

  • The MAU - A Dying Social Media Metric

    MAU, or Monthly Active Users, has been the main metric by which we measure the health and growth of social networks since before MySpace thought Facebook was just some college fad. It’s been the best...

  • How Does Snapchat Survive: A few humble suggestions.

    Snapchat will turn 8 years old this year. And, to put it simply, the platform is struggling. Am I a Snapchat hater? No. I would love to see Snapchat succeed. We need MORE competition in the social media...

  • 15 Tips For Creating Video Content That Converts

    Video content is a major social trend in 2019. Your business should be investing more in video content marketing if it’s not already. Why video? And why now? First, internet bandwidth finally allows us to watch video from...

  • video social media content how to

    Video: The One Type Of Content That Marketers Need To Produce More Of

    Businesses want to spend more time with their audience. Spending more time with your audience creates better customer conversions and building customer loyalty. I call this Trust Content. The single biggest tactic that can help your business spend more time with your...

  • 7 Social Media Marketing Tips for Financial Services

    At Social Fresh, one of our core communities is finance. So we’ve been helping folks in this industry get ahead of their peers for a while now. How should finance firms be using social media and content marketing to...

  • Business has 2 functions: Marketing and Innovation

    I’m launching a new conference on July 18-19 and I want to tell you why. I’ve produced 18 Social Fresh Conferences over the last 8 years. And don’t worry, Social Fresh isn’t going anywhere. We will...