How Do You Determine The Engagement Of Your Twitter Audience?

by Jason Keath on Aug 05, 2011
Less than 100 seats left for our 17th conference, Social Fresh 2015, in Tampa, Sept 23-25.

Featured speakers include Chris Brogan, Jay Baer, Sarah Evans, Scott Monty, Twitter, Priceline, Patron, American Eagle, The Today Show, Buffer, Dannon and more.
>> Reserve your seat today

This quality video from Socialflow talks about a study they did to measure audience engagements of 6 major media Twitter accounts. Should you be more concerned about followers, retweets, or clicks on links to your content? Smart questions from a very interesting study.

Who do you think would have a more engaged audience: Fox News, Al Jazeera, or The Economist? And how would you define “most engaged?” Socialflow took a close look.

 

An audience analysis of prominent mainstream media news accounts on Twitter. To view the full study click here
blog.socialflow.com/​post/​7120243870/​audience-study

 

Post Author

CEO and founder of Social Fresh, the social media education company. Jason is a social media consultant, a social media speaker and industry analyst. He consults with corporations and agencies on social media strategy, building community, and influencer...